Color, 2021, 85 mins 52 secs.
Directed by Jane Schoenbrun
Starring Anna Cobb, Michael J. Rogers
Utopia (Blu-ray) (US RA HD), Lightbulb (Blu-ray) (UK RB HD) / WS (1.78:1) (16:9)


Considering how much We're All Going to the World's Fairit's controlled human interaction and We're All Going to the World's Fairmajor current events for well over two decades, filmmakers have been surprisingly reluctant for the most part to really grapple with what the online world really is and how it impacts younger users. Normally we get either an alarmist tract (like the dire Men, Women & Children) or any number of escapist fantasies. Attempting to take a more complex and ambivalent look at that environment is We're All Going to the World's Fair, which has been categorized more or less as a horror film thanks to its occasional unsettling elements and a couple of tangents involving Cronenbergian body modification. How you choose to process it will vary greatly on the viewer, and though it has its flaws, there's plenty of discussion to be had in non-binary filmmaker Jane Schoenbrun's first narrative feature.

In a very intense debut performance, Anna Cobb stars here as Casey, an isolated and lonely girl who livestreams herself talking to the camera and taking part in the World's Fair Challenge, which involves rubbing blood from your finger on the monitor and repeating "I want to go to the World's Fair" over a strobing video. It's all part of a virtual game (or challenge, really) with participants recording the physical and mental changes they experience ranging from slowly turning to plastic to growing a We're All Going to the World's Fairmulti-colored crust on his skin. With the line between performance and reality becoming increasingly blurred, Casey displays irrational and disturbing We're All Going to the World's Fairbehavioral patterns in front of the camera and receives a concerned warning video from an older viewer, JLB (Rogers), whose own motivations are less than clear.

The viewer's own online experiences are bound to impact how to process this film, which takes a dramatic detour with the JLB character to confront the line between elder mentorship and concern versus predation on the young. That desire to be ambiguous ultimately creates some narrative awkwardness at the end of the film; without spoiling things, it ends up framing the whole film from a perspective that weirdly minimizes what seems to be its main focus and comes off a bit like a term paper in motion. Everything dealing with Casey is by far the strongest aspect of the film with Cobb creating a believable portrait of a person desperate to change themselves and their environment in a way intentionally echoing the experience of body dysmorphia. The integration of real online performers (including a lengthy real ASMR session) is a canny choice as well that gives the film an extra layer of believability, creating the feeling of a young mind trying to process all of this content and find a new way of expressing it in their own terms while questioning the "reality" of what makes an online connection.

Premiered at Sundance, We're All Going to the World's Fair came to Blu-ray in 2022 from Utopia (including a limited, very appropriate glow-in-the-dark slipcover) with a transfer that looks as We're All Going to the World's Fairimmaculate as you'd expect for a recent digital production. The DTS-HD MA English 5.1 track sounds great with only occasional multichannel activity, given that We're All Going to the World's Fairmost of the film involves people speaking to screens or watching videos; optional English subtitles are provided (and come in handy with a few muttered lines). Schoenbrun is all over this release including an audio commentary with a very game Cobb, an 89m1s Zoom conversation with Dr. Eliza Steinbock moderated by Chloé Galibert-Laîné, a 2021 virtual Q&A from the Chattanooga Film Festival (33m17s), and a 2021 Q&A from the Fantasia Film Festival moderated by Ariel Esteben Cayer (41m1s). There's a lot to chew on here with discussion about coming of age online, transitioning and queer perspectives, the nature of participating in a game and what happens when you're involuntarily torn out of it (which would make this an interesting companion film to Bitter Moon), the approach to the ending, real-life experiences online from the positive to the very sinister, and tons more. Also included are the original trailer and three deleted scenes: "Casey's Coming Home" (1m47s), "Casey's Walking Tour" (8m21s), and an extended ending (10m49s). An insert booklet features another Q&A with Schoenbrun (here conducted by Juan Barquin) with further discussion of the discarded extra ending bit (a wise move) and a further exploration of coping with being out of place in one's body while coming to terms with yourself online.

Reviewed on July 29, 2022.